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Social Media Guidelines & Policies

Categories: Socialize with AR

About Redlands' mission is to initiate, promote, and advocate for local organizations, including non-profits, and members of the About Redlands network. The website AboutRedlands.com and all About Redlands social media sites or pages (Facebook, Twitter, LinkedIn, Google+, Instagram, YouTube, Vimeo, and the like) are intended to serve as a mechanism for communication between the public and the locally-owned and operated entities the About Redlands Network advocates for and promotes.

The About Redlands Network reserves the right to remove comments or postings on any social media page or site that violates any applicable laws or the About Redlands Social Media Terms of Use, Prohibited Content and Disclaimer.

Followers of About Redlands

It is important for users to be able to utilize social media as a safe haven and not feel as if they will be demonized for expressing their views as long as it does not make another feel threatened. In order for this to be done properly, the About Redlands Network must find a reasonable compromise, giving users a platform to safely express their views without fear of punishment.

Focus on knowledge and fact sharing.

There are plenty of places online to dole out our expert opinions. Instead, About Redlands wants to foster an environment where healthy debate is encouraged and everyone is celebrated for sharing their questions, stories, and perspectives.

Be respectful.

Please be kind and constructive when you add a comment, ask a question, or comment on someone else's contribution.

The About Redlands Network Reserves the Right

Comments sections on the About Redlands social media pages operated by the About Redlands Network are limited forums where the public may comment on articles and content posted by the About Redlands team. The Comments posted to all About Redlands social media pages or sites will be monitored. The About Redlands Network reserves the right to remove inappropriate comments including those that have obscene language or sexual content; threaten or defame any person or organization; violate the legal ownership interest of another party; support or oppose political candidates or ballot propositions; promote illegal activity; promote commercial services or products or are not topically related to the particular posting.

About Redlands will remove the following prohibited content from its social media pages or feeds when possible:

  • Comments not topically related to the particular post being commented upon;
  • Comments in support of or opposition to political campaigns or ballot measures;
  • Profane language or content;
  • Content that promotes, fosters, or perpetuates discrimination on the basis of race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income or other protected status under applicable law;
  • Inappropriate sexual content or links to inappropriate sexual content;
  • Solicitations of commerce;
  • Conduct or encouragement of illegal activity;
  • Private and confidential information;
  • Information that may tend to compromise the safety or security of the public or public systems; or
  • Content that violates a legal ownership interest of any other party.

Member Best Practices

Negative comments are a source of information.

Whether it’s a dissatisfied customer or the victim of a misunderstanding, how you handle these negative comments largely determines your online credibility.

To resolve the conflict, shift the conversation from social media to another place. Ask the follower to write you an email, direct message, or call customer support.

Don’t start battling with words in the comment thread. If followers are frustrated, they will write dozens of replies that show a negative attitude towards your business. Discuss the problem one-to-one.

All About Redlands Team

At About Redlands, we understand that social media can be a fun and rewarding way to share your life and opinions with family, friends and co-workers around the world. However, use of social media also presents certain risks and carries with it certain responsibilities. To assist you in making responsible decisions about your use of social media, we have established these guidelines for appropriate use of social media.

This policy applies to all associates who work for About Redlands and its members.

Managers and supervisors should use the supplemental Social Media Management Guidelines for additional guidance in administering the policy.

Guidelines

In the rapidly expanding world of electronic communication, social media can mean many things. Social media includes all means of communicating or posting information or content of any sort on the Internet, including to your own or someone else's web log or blog, journal or diary, personal web site, social networking or affinity web site, web bulletin board or a chat room, whether or not associated or affiliated with About Redlands, as well as any other form of electronic communication.

The same principles and guidelines found in About Redlands policies and three basic beliefs apply to your activities online. Ultimately, you are solely responsible for what you post online. Before creating online content, consider some of the risks and rewards that are involved. Keep in mind that any of your conduct that adversely affects your job performance, the performance of fellow associates or otherwise adversely affects members, customers, suppliers, people who work on behalf of About Redlands or legitimate business interests may result in disciplinary action up to and including termination.

Know and follow the rules

Carefully read these guidelines, the About Redlands Statement of Ethics Policy, the About Redlands Information Policy and the Discrimination & Harassment Prevention Policy, and ensure your postings are consistent with these policies. Inappropriate postings that may include discriminatory remarks, harassment, and threats of violence or similar inappropriate or unlawful conduct will not be tolerated and may subject you to disciplinary action up to and including termination.

Be respectful

Always be fair and courteous to fellow associates, customers, members, suppliers or people who work on behalf of About Redlands. Also, keep in mind that you are more likely to resolved work-related complaints by speaking directly with your co-workers or by utilizing our Open Door Policy than by posting complaints to a social media outlet. Nevertheless, if you decide to post complaints or criticism, avoid using statements, photographs, video or audio that reasonably could be viewed as malicious, obscene, threatening or intimidating, that disparage customers, members, associates or suppliers, or that might constitute harassment or bullying. Examples of such conduct might include offensive posts meant to intentionally harm someone's reputation or posts that could contribute to a hostile work environment on the basis of race, sex, disability, religion or any other status protected by law or company policy.

Be honest and accurate

Make sure you are always honest and accurate when posting information or news, and if you make a mistake, correct it quickly. Be open about any previous posts you have altered. Remember that the Internet archives almost everything; therefore, even deleted postings can be searched. Never post any information or rumors that you know to be false about About Redlands, fellow associates, members, customers, suppliers, people working on behalf of About Redlands or competitors.

Post only appropriate and respectful content

Maintain the confidentiality of About Redlands trade secrets, private or confidential information. Trades secrets may include information regarding the development of systems, processes, products, know-how and technology. Do not post internal reports, policies, procedures or other internal business-related confidential communications.

Do not create a link from your blog, website or other social networking site to an About Redlands website without identifying yourself as an About Redlands associate.

Express only your personal opinions. Never represent yourself as a spokesperson for About Redlands. If About Redlands is a subject of the content you are creating, be clear and open about the fact that you are an associate and make it clear that your views do not represent those of About Redlands, fellow associates, members, customers, suppliers or people working on behalf of About Redlands. If you do publish a blog or post online related to the work you do or subjects associated with About Redlands, make it clear that you are not speaking on behalf of About Redlands. It is best to include a disclaimer such as "The postings on this site are my own and do not necessarily reflect the views of About Redlands."